NOOMA-7bSpace Telescope Science Institute (STScI)
OBJECT “NEUMA b” · CYGNUS DEEP FIELD · ~12,800 lyNIRCam · 3.56 µm · RA 20ʰ21ᵐ04ˢ  Dec +40°15′24″
LIVEJames Webb Space Telescope
LINKLOCKEDEXP 004821 s⚠ SEU · PARTICLE EVENT
Nooma · Applied AI Engineering

Enterprise-grade AI, mid-market speed.

For $10M–$250M companies who need AI deployed to production — not slide decks promised. I build enterprise-grade applications at roughly 25% of the cost of a traditional agency engagement, shipped in weeks instead of quarters.

0
Systems shipped
0
Lines of production code
0
Projects you can click
0
Avg. to production

Operator. Enterprise practitioner. Builder.

Most solo AI people have one or two of these. This work wants all three.

Adam Higdon
Act 01 · The Operator

From the Dot-Com Boom to the AI Boom.

My career has spanned both — I started and ran my own digital agency in the early commercial-web era, doing SEO, SEM, and web development, carrying the P&L through the dot-com cycle. Same operator instincts now applied to AI.

Act 02 · The Enterprise Practitioner

Fifteen years in Fortune 500 rooms.

Spent the last decade and a half implementing, integrating, and selling enterprise software at Fortune 500 scale. That quality bar is what I carry into every build.

Act 03 · The Builder

336k+ lines of AI code, in 2026 alone.

Voice, SaaS, iOS, enterprise dashboards, multi-model deliberation, call intelligence. Velocity comes from operator instincts plus modern AI tooling — not a five-person team coordinating through a PM.

Cloudflare Workers·D1·Claude·GPT-5·Twilio·OpenAI Realtime·Stripe·Netlify·CallRail·Fly.io·Resend·Perplexity·Grok·Cloudflare Workers·D1·Claude·GPT-5·Twilio·OpenAI Realtime·Stripe·Netlify·CallRail·Fly.io·Resend·Perplexity·Grok·

70,000 leads in 8 weeks. Zero missed.

Legal MarketingProductionActive ClientCustomer Data Platform

AI-powered legal intake across 230 law firms.

The Problem

The agency manages intake for 230 personal-injury and consumer law firms. Calls come in across 13 CallRail accounts. Contact forms from 230 firm websites piped into a single inbox. Their operations team was manually triaging thousands of submissions a week. Real leads were slipping through.

What I Built

A unified data platform stitching calls and forms to canonical firm identities across multiple source systems. Real-time webhooks from 13 CallRail accounts feed an identity resolution graph that maps numeric IDs, website domains, vendor slugs, and sender emails to a single canonical identifier per firm. AI enriches every record with paralegal-voice summaries, lead classification, and urgency scoring.

A deterministic routing engine auto-approves submissions with zero manual triage. A multi-tenant denylist structurally prevents shared notification senders from misrouting leads across firms.

CallRailWebhooksGmailFly.ioCF WorkerIdentity ResolutionD1SQLiteAI AnalysisGemini FlashDashboard
0
Calls analyzed
0
Contact forms processed
0
Leads
0
Firms served
0
Contract to production
95%
AI cost reduction
Cloudflare WorkersD1KVIdentity GraphWebhooksFly.ioGemini FlashCallRail APINetlify

Read the full engineering deep dive →

One platform. One engineer. Eight weeks.

GEO PlatformProductionSaaS

Generative Engine Optimization across 5 AI platforms.

The Problem

Generative Engine Optimization is a real category most agencies can't speak to. Buyer-intent queries increasingly get answered inside ChatGPT, Perplexity, and Gemini — users never click through. GA4 labels nearly all AI-referred traffic as "direct." There's no established playbook, and the existing tools each solve only one piece.

What I Built

A SaaS platform combining three previously-separate capabilities: AI visibility scanning across 5 platforms in parallel, AI traffic attribution that recovers ~90% of dark AI traffic, and a Bayesian marketing mix model treating AI as its own channel.

13 different deliverables generate per scan. The system picks the right AI model for each one, then runs every output through automated accuracy checks before it can be downloaded.

0
Build time, idea to production
~40,000
Lines of production code
0
AI platforms scanned in parallel
0
Deliverables per scan, validated
~90%
AI traffic detection accuracy
~$1K/mo
Total infrastructure cost
Cloudflare WorkersKVR2Claude OpusGPT-5.4Gemini 3.1 ProSerpAPIBayesian MMMStripeNetlify

The world's first AI mix modeler.

Marketing ScienceIn-BrowserFirst of its kindProduction

Hill saturation curves, Bayesian attribution, and efficient-frontier optimization — modeling AI as a marketing channel.

How the AI Mix Modeler Works
What if you knew exactly where every marketing dollar was wasted?

The Problem

Adobe, Nielsen, and every legacy marketing mix model was built for a world where Google was the front door. When a visitor arrives from ChatGPT or Perplexity, the referral header is stripped — so traditional tools dump that traffic into "Direct" or "Unknown." The fastest-growing channel in marketing is invisible in every budget model on the market. No CFO can evaluate AI visibility as a line item, because no model puts it in the same view as everything else.

What I Built

A self-serve Bayesian marketing mix model that runs entirely in the browser. Hill saturation curves fit per channel, MAP estimation across the time series, lagged cross-correlation matrix for halo effects, 200 iterations of marginal reallocation to find the efficient frontier. Upload three columns — channel, spend, conversions — and the model produces cost-per-lead rankings, response curves with 80% confidence bands, halo synergies between channels, and a specific reallocation plan in under ten seconds.

The differentiator: AI visibility sits in the model as a first-class channel alongside Google Ads, TV, SEO, and paid social — modeled with the same math. AI discovery stops being a vague strategic initiative and becomes a measurable budget line.

First & only
AI as a modeled channel
12–19%
Projected lift on same budget
~10 sec
Upload to model output
0
Channels modeled (digital, offline, traditional)
No SaaS
Runs entirely in your browser
Bayesian
Attribution method
JavaScriptHill SaturationBayesian MAPEfficient FrontierCross-CorrelationChart.jsCloudflare WorkersR2Netlify

Try it live with sample data →

3,600 accounts. 38 sellers. One Monday morning.

Sales IntelligenceEnterprise SaaSActive Deployment

Account intelligence and territory planning for a Fortune 500 field sales organization.

Warroom command center showing 3,627 accounts on a US density map with filters and AI-powered command center panel

The Problem

A North American field sales team of 38 account executives, each managing roughly 80 accounts in their patch. Every Monday, every seller faces the same question: which five accounts to call this week, which to deprioritize, and what to actually say when they get on the phone. Salesforce can produce a list and a CSV. It can't answer those questions. Sellers were guessing.

What I Built

A single-operator platform that turns Monday-morning planning into minutes instead of hours. Three capability surfaces under one filter bar: territory hunting (drop a 15–50 mile radius around any city, see every account fully hydrated), one-click intelligence (executive briefings and internal sales plans generated in ~3 minutes from internal data plus live 10-K and 10-Q filings), and a manager-level coverage heat map for partner gaps and white-space planning.

0
Accounts under management
0
Field sellers using daily
~80
Accounts per AE
~3 min
Click to executive briefing
0
Core functionality stood up
$250M
Enterprise Sales Segment
Cloudflare WorkersKVAnthropic APIClaude Opus 4.6LeafletJavaScriptGitHub PagesWeb Search

What an AI training engine actually ships.

Enterprise TrainingAI Content EngineLive Demo

A complete partner-training portal — content, custom interactive modules, narration, exam, certificate — built in days, not quarters.

The Problem

Enterprise partner-training programs follow a fixed recipe: a team of instructional designers, an LMS vendor, video producers, and a project manager spend two-to-six months building the courseware. The output is good. The cost is in the six figures. For a fast-moving consultancy onboarding partners onto a new platform, that timeline kills the deal — partners need to be productive on the engagement before the curriculum even ships.

What I Built

A complete partner-training portal generated end-to-end by one AI engineer. 11 lessons across 3 modules (data platform, journey orchestration, B2B). 17 interactive modules — some styled as "official vendor tutorials," some as custom strategy walkthroughs — each with slide navigation, narrated audio, and chapter markers. 47 hands-on sandbox tasks. 11 knowledge checks. A 20-question accreditation exam with auto-generated LinkedIn certificate. Everything orchestrated from a single hub with progress tracking, roadmap, and zero LMS dependency. The client and vendor in the demo are fictional. The engine that produces the curriculum is real.

AI TRAINING ENGINE — INPUT TO ACCREDITATIONCurriculumGeneratedTraining Hub11 Lessons · 3 ModulesProgress · Roadmap17 ModulesNarrated · Slides47 Tasks+ 11 Quizzes20-Q ExamAuto-gradedLinkedInCertificateAuto-generated
The AI avatar that welcomes you to the training portal — built with HeyGen, hosted on the live demo
AI AVATAR
Meet the portal

This entire portal was built by talking to AI.

No code editor. No team. No LMS. Retrieval-augmented generation turning natural language into production software — narrated lessons, interactive modules, an accreditation exam, the LinkedIn certificate. All of it.

Visit the live portal →
0
Lessons
0
Hands-on tasks
0
Interactive modules
0
Exam questions
~25 hrs
Build time, end to end
1 Person
No team, no LMS, no PM
HTML/CSSJavaScriptClaude OpusOpenAI TTSHeyGenCloudflare WorkersR2Netlify

Clean code isn't what you write. It's what stays running.

Pre-Deploy GateProduction MonitoringDefense in Depth

Gated on the way in. Monitored on the way through.

01 · Pre-Deploy — Multi-Model Ensemble

The Problem

Most teams gate production with one reviewer or one tool. When that vendor regresses — and they do — single-tool buyers absorb the full hit. BridgeBench measured Claude Code accuracy dropping from 83% to 68% over six weeks in early 2026 before Anthropic published a postmortem. Anyone who depended on it for review lost fifteen accuracy points without knowing it.

What I Built

Four frontier-tier reviewer models run in parallel on every diff. Their outputs are synthesized into a single triaged review, calibrated against a benchmark I maintain — 35 production-shape bugs seeded into three Cloudflare Workers, weighted by severity, refreshed when any reviewer in the lineup is replaced.

Cost per pre-deploy check is roughly thirty cents. The ensemble catches what no single model catches — different reviewers have different blind spots, and stacking them closes most of the gap to the restricted frontier.

PRE-DEPLOY BUG-CATCH ACCURACYClaude Mythos Preview93.9%restrictedMulti-model ensemble (this work)92%Claude Opus 4.7 (Adaptive)87.6%GPT-5.3 Codex85%Best individual in ensemble83%Claude Opus 4.680.8%Claude Code Review52%Public scores: SWE-bench Verified (bug fixing, real GitHub issues). Internal: 35 seeded production-shape bugs, weighted. Methodologies differ; ensemble effect is reproducible.
92%
Pre-deploy bug catch rate
Days → Min
Review turnaround per pre-deploy gate
53%
Fewer bugs reach production vs. single-tool review
Proof · May 15, 2026 audit cycle

On May 15, 2026, this discipline took a 6,000-LOC production Cloudflare Worker — the system serving 230 law firms — through a full audit, refactor, and security-hardening cycle. Five deploy batches, six commits, review executed through Delphi — my proprietary multi-model code-review tool. Every major finding triaged and shipped.

Findings addressed included a multi-tenant block-sender failure class silently losing forms for a firm's own inbound leads, a full transactional rewrite of the firm-merge function that would have damaged the first merge under the old code, an atomic counter race in sender-trust recomputation, X-Forwarded-For spoofing in the auth rate limit, a KV check-then-set race, hidden-firm session revocation gaps, and a half-dozen defensive hardenings.

Industry equivalent
3 engineers · 105 hrs
Formal-inspection review to match the same bug-catch coverage
This discipline
1 AI engineer · 8 hrs
Review, fixes, and deploy — end to end
02 · Post-Deploy — Scheduled Invariant Assertions

The Problem

Pre-deploy review catches most bugs but not all. The rest reach production. And production drift can't be caught at deploy time at all — it happens later, against real data the deploy never saw. Most operational monitoring fires after a customer complains. The feedback loop from "something broke" to "we know it broke" is usually hours to days long.

What I Built

An AI agent that runs every 15 minutes, asserts that the production system is doing what it's supposed to, and sends structured alerts to Nooma Engineering Managed Services on violations. It catches mechanism failures — the AI pipeline skipped calls it shouldn't, a sync watermark drifted, an invariant quietly broke after a migration — before they cascade into outcomes the client sees.

What separates this from typical monitoring is the loop. Detection without resolution is just noise. Every alert routes to Nooma Engineering Managed Services, who triages, fixes, and verifies — usually before the client knows anything happened. The system catches the bug; we close it.

This is the back end of a discipline that starts before deploy — every change goes through multi-model review in Delphi before it ships. Pre-deploy review, post-deploy assertions, managed resolution: a closed loop, end to end.

CLOSED-LOOP RESOLUTION — DETECTION TO FIXSystem runsT+0Bug identifiedT+15 minNooma notifiedT+16 minBug fixed< T+60 min
96×/day
System runs
15 min
Bug identified
< 60 min
Bug fixed
Multi-Model EnsembleCloudflare WorkersD1 SQLiteCron TriggersEmail AlertsCode Review Benchmark

Read the full engineering writeup →

Ten live projects. Click through and try them.

These are the actual products — running right now. Open a new tab, poke around.

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Faneros

SaaS that scans how five AI assistants see your business and generates visibility fixes. Stripe billing.

faneros.ai →
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Areopagus

Three frontier AI models debate your question through multiple rounds. Sequential juror chain, TTS, consensus scoring. On the App Store.

areopagus.ai →
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LunaPhone

Real-time voice AI receptionist. Healthcare and legal agents. Google Calendar booking, sub-500ms latency.

lunaphone.ai →
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Intake IQ

Call intelligence dashboard. 50 firms, 1,742 calls analyzed, AI-categorized lead types, conversion analytics.

intakeiq-ai.netlify.app →
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Warroom

Partner sales intelligence. 3,600+ accounts, interactive US map, AI Command Center, RAG over enterprise PDFs.

projectwarroom.netlify.app →
Live

AI Mix Modeler

Bayesian MMM with Hill curves, adstock, halo detection, efficient frontier. Runs entirely in-browser.

mix.faneros.ai →
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AI Agent Builder

Build a custom AI chatbot through a no-code wizard. Knows your business via RAG, 50+ languages, deploy in minutes.

areopagus-ai-agent.netlify.app →
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Training Engine

AI-generated partner training portal. 11 lessons, 17 modules, narrated, with exam and certificate. Built solo in ~25 hours.

training-engine.netlify.app →
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Slack Agent

Conversational AI in your Slack channels. Natural-language Q&A over live operational data, voice readouts in every reply.

slack-agent-demo.netlify.app →
Live

Hermes

AI meeting participant. Joins your Google Meet, Zoom, or Teams call and contributes strategy and recommendations in real time — like a colleague, not a transcript.

Watch the demo →

One person. Ten builds. All live.

Three products, shipped solo. Worth a closer look.

Spotlight 01 · Marketing Science

A Bayesian Marketing Mix Model for the generative engine era.

The Faneros AI Mix Modeler is a self-serve Bayesian MMM with Hill saturation curves, adstock decay, halo detection, an efficient-frontier optimizer, and a scenario planner.

0
Channels modeled
Minutes
Upload to model
~1%
Cost of traditional MMM
Open mix.faneros.ai →
Spotlight 02 · AI Visibility · Paying Customers

How the world's major AI assistants see your brand.

Faneros GEO scans five AI systems and produces thirteen ready-to-deploy deliverables. Two-pass knowledge-base architecture keeps contamination at zero.

0
AI systems scanned
0
Deliverables per scan
24/7
Scheduled scans
Open faneros.ai →
Spotlight 03 · Real-Time Voice AI

A voice receptionist that sounds like a person.

LunaPhone — Twilio → Cloudflare Workers → OpenAI Realtime API. Sub-500ms latency for healthcare and legal intake.

<500ms
Voice-to-voice latency
0
Verticals live
24/7
Replaces answering service
Open lunaphone.ai →

Six categories of systems. All in production.

01

AI intake & triage

Classify, score, and route submissions with dual-pass verification and learning trust lists.

02

Call intelligence

Transcription, enrichment, lead scoring, and conversion attribution across your phone system.

03

Custom dashboards

Role-based views, real-time metrics, drill-downs, AI-assisted search. Your domain, your brand.

04

Voice AI agents

Real-time conversational agents for inbound calls, booking, and qualification. Sub-500ms.

05

Classifier pipelines

Dual-pass LLM classification with verification, confidence scoring, and human-in-the-loop fallback.

06

AI visibility (GEO)

How do today's major AI assistants see your brand? Scan all five and get ready-to-deploy fixes.

No slide decks. Just working software.

Step 01

Discovery call

Twenty minutes. You describe the problem. I tell you on the call whether I can ship in two weeks.

20 minutes · no cost · no slides
Step 02

Two-week free pilot

Free. Fixed scope. Working prototype in your team's hands by day ten.

Free · 2 weeks · no strings
Step 03

Production deploy

Harden the prototype, deploy to production. Billing starts the day your team logs in.

1 week · bundled into retainer
Step 04

Monthly retainer

Hosting, AI costs, monitoring, improvements. Full source access. Thirty-day exit.

Month-to-month · the code is yours

If we can't build what you want in two weeks, you pay nothing.

"Fifteen years across the buyer side, the builder side, and the operator side of enterprise software. The quality bar doesn't change just because the delivery timeline got shorter — it's the whole point."
— The operating principle behind every build

Transparent terms.

Pilot

Free Pilot

Free · 2 weeks · scoped on the discovery call
  • Discovery & scope definition
  • Two-week build to working prototype
  • Production deployment & handoff
  • Infrastructure & domain setup
  • 30-day post-launch monitoring
Enterprise

Scoped Individually

Annual engagements · multi-system builds
  • Multi-system architecture
  • Custom SLA & uptime guarantees
  • On-prem or customer-cloud deployment
  • Dedicated capacity (not shared)
  • Quarterly business reviews

The things you're probably thinking.

Why one AI engineer instead of a team of developers, architects, and a project manager?

Because most of that team exists to coordinate the team. A traditional shop needs a PM to translate, an architect to design, and developers who each see one slice of the problem. I do all four roles in one head — no handoffs, no telephone game, no status meetings about status meetings. One person owns the outcome.

What happens if you get hit by a bus?

You own everything. Every line of code lives in your repo, on your infrastructure, under your accounts. Every project ships with a handoff runbook a competent AI engineer can pick up in a day. The bus risk is lower with me than with an agency that could go under mid-project with your code on their servers.

Isn't this just vibecoding?

No. Vibecoding is prompting an AI until something kind of works and shipping it. This is architecting the system first, writing tests, and reviewing every AI-generated function the way a senior engineer reviews a junior's pull request — because that's exactly what it is. The AI is the junior dev. I'm accountable for the code. See the Clean Code section — the receipts are right there.

Do you work with my stack?

Almost certainly. Preferred: Cloudflare Workers + D1 + frontier LLMs. Also shipped on AWS, Azure, and GCP, with integrations across Salesforce, HubSpot, Twilio, CallRail, Slack, Gmail, and most major APIs. If you're on something exotic, tell me on the call and I'll give you a straight answer about fit.

What about data & security?

Your data never trains a model. Data stays in your region, code lives in your repo, secrets live in your secret manager. Upstream providers are SOC 2 Type II compliant. On-prem available at Enterprise tier, BAAs for healthcare. Send me your security questionnaire — I've filled out plenty.

Can I talk to a current client?

Yes. After a discovery call and a real fit, I'll connect you with a client who's solved a similar problem — including the legal marketing agency in the case study above. References aren't handed out cold; it's not fair to my clients and it's a screening step both ways. Once we both know we're a fit, you'll talk to someone who's where you want to be.

Let's talk for twenty minutes.

Describe the problem. I'll tell you on the call whether I can ship something useful in two weeks, or whether you're better served by someone else.

Request a time →